“I ♥ Horsepower”
Proceeds Benefit Big Brothers Big Sisters
Mercedes-AMG, the performance brand of Mercedes-Benz, and La Martina, the maker of fine polo equipment and apparel, are joining forces to create a limited-edition polo shirt to support Big Brothers Big Sisters (BBBS) of Greater Miami. The shirts are being sold in conjunction with the AMG Miami Beach Polo World Cup with 100 percent of the proceeds going to BBBS, and a goal of raising a total of $15,000 in support of the cause.
AMG returns for the second season as title sponsor of the AMG Miami Beach Polo World Cup, the world’s largest polo tournament to take place on a beach. The exclusive polo shirt is a unique design by Mercedes-AMG and La Martina and includes a special “I [heart] Horsepower” patch and AMG logo, a reference to the stable of high performance AMG vehicles on display including the SLS AMG supersports car and the all-new 2012 CLS63 AMG featuring a peak output of up to 550 hp and 590 lb-ft. of torque.
This year’s tournament benefits BBBS and the separate men’s and women’s polo events take place on Miami Beach between 20th and 22nd streets behind The Setai Hotel on April 20th – 24th, 2011.
“It’s a privilege to support Big Brothers Big Sisters and raise funds for a cause that is so important to Miami residents and all of us,” said Greg Clark, Manager Exclusive Vehicles, Mercedes-Benz USA. “The limited-edition shirt is aimed at car and polo enthusiasts, who love
the AMG brand and also want to support a local charity that has opened a world of possibilities for thousands of children each year.”
The shirts are on sale at the La Martina boutique on-site at the tournament and at La Martina stores including the Aventura Mall (305-935-0401). The shirts will be on sale for $175.00 and available in both men’s and women’s sizes.
“We are so grateful that Mercedes-AMG and La Martina recognize the value of our life-changing work with youth and are honored to be a part of this initiative,” said Big Brothers Big Sisters of Greater Miami President and CEO Lydia Muniz. “There are hundreds of children in South Florida waiting for a mentor to guide them, and funds raised enable us to extend our help to more of them.”