Miami Liftoff: Alberto Rosende
Locals who are soaring
If he looks familiar, it’s because this St. Thomas Aquinas of Fort Lauderdale grad went on to New York University’s Tisch School of the arts and quickly landed a recurring role on NBC’s Chicago Fire. Now, Rosende is the first US Spanish-speaking ad for Old Spice titled, “Never let a friend lose his swagger.” He recently visited Miami, where he spoke with us from Verde, the restaurant inside the Pérez Art Museum Miami.
Favorite thing to do in Miami: “Have Cuban food, empanadas and café con leche, it’s the cuisine I can’t find anywhere else. Even if they have it, it’s not the same.”
On the Old Spice campaign: “I feel super excited and connected to the message. As we get older, making time for your friends gets harder. This inspires confidence and the sense of adventure with your friends.”
On Chicago Fire: “They put us through training at the Chicago Fire Academy. Those men do not take this lightly. They put anything on the line for the citizens they serve.”
Brett Graff is SocialMiami.com’s managing editor and has been a journalist covering money, people and power for over 20 years. Graff contributes to national media outlets including Reuters, Glamour, Harper’s Bazaar, Maxim, and the PBS show, Nightly Business Report. A former U.S. government economist, her nationally syndicated column The Home Economist is first published in The Miami Herald and then on the Tribune Content Agency, where it’s available to over 400 publications nationwide. She is broadcast weekly on two iHeartRadio news shows and is the author of “Not Buying It: Stop Overspending & Start Raising Happier, Healthier, More Successful Kids,” a parenting guide for people who might be tempted to buy their children the very obstacles they’re trying to avoid.