Pucci by Vanessa Friedman

Pucci Bal Harbour to Debut Book During Fashion's Night Out

Fashion’s Night Out is on September 10 and the Bal Harbour Shops has many exciting events scheduled. The evening’s festivities will begin at 7 p.m. when the shops transform into a progressive block party with food, music, special-edition merchandise, personal appearances and a few surprises. And to make sure everyone has a good time, all of the stores will be open late until 10 p.m.

The Pucci in-store event will debut their new book, PUCCI, by Vanessa Friedman. A percentage of the proceeds from the Pucci in-store event will benefit The Wolfsonian-FIU museum.

Pucci is a story born of chance, blossoming from innate creative talent and a fresh, uncompromising eye. It is a remarkably modern epic with its roots in Renaissance Italy, a story of aristocratic splendour and grandeur confronted with the challenges of stark post-war hardship. It tells the story of Emilio Pucci: a man, a fashion designer, a creative genius, a brand of worldwide renown.

Pucci is a tale of innovation stretching back over 60 years, recounting a brand that was among the first to bear a logo, that was a pioneer of diversification into interiors, athletic wear and accessories. It introduced free-flowing, lightweight fabrics, pop art prints and a proprietary, revolutionary colour palette into womenswear while constantly expanding the frontiers of fabric and printing technologies. Propelled into the international spotlight by fashion icons such as Jacqueline Kennedy Onassis and Marilyn Monroe, the house today remains as vibrant and relevant as ever.

The text, prefaced by Laudomia Pucci and written by Vanessa Friedman, is a tribute, telling its tale in themed chapters that shed light on the designer and his legacy through to the present day, and is peppered with anecdotes and quotes from those who knew him best, who learned from him, who were struck by his vision and talent. It places the brand’s achievements in the context of fashion history and opens a new century with insight into the remarkable resonance of the Pucci style.

Hundreds of photographs, sketches and candid images from the archives of the Emilio Pucci Foundation capture the breathtaking elegance and drama of this unique brand.

The XL tome is bound in printed Pucci fabric from recent collections, and each copy differs from the others, making each piece a one-of-a-kind collector’s item.

For diehard Pucci connoisseurs, a Vintage Art Edition – available in just 500 numbered copies – is bound in original vintage Pucci fabrics from the house’s Archives. It is packaged in a protective transparent acrylic box and is accompanied by four art prints of original drawings by the maison’s founder, Emilio Pucci. Each copy will be signed by his daughter Laudomia Pucci, who continued to design under the Pucci name until 1992 and who has been Image Director and Deputy Chairman of the company since 2000.

The XL tome book retails for $200. The Vintage Art Edition retails for $850.


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