What Women Want
Nikki Beach Launches Monthly Fashion Series
Global luxury lifestyle entertainment group Nikki Beach successfully launched its signature “What Women Want” fashion event series with over 1,200 guests in attendance.
“What Women Want” is a unique concept spread out over a series of fashion events on the first Saturday of each month.
Every month Nikki Beach will pick and promote a favorite brand by creating a one-of-a-kind fashion event featuring the new collection along with a pop-up boutique on-site.
Targeting the ultimate fashionistas, trendsetters, and influential elite, all part of Nikki Beach’s existing clientele, this concept brought the best crowd in town. Noteworthy guests included Mirla Sabino, Vanessa James (host of 103.5, The Beat), David Barton, and Brett David of Prestige Imports (Lamborghini).
“What Women Want” kicked off at 6:00 p.m. with a meet and greet hosted by ANK’s Mirla Sabino and a Lamborghini VIP lounge hosted by Prestige Imports.
From 7:00 p.m. to 10:00 p.m. guests indulged in complimentary champagne, cupcakes, fruit sushi, espressos, and chocolates while receiving mini-manicures provided by O.P.I. Roberto Giordano provided complimentary hair and make up for models and guests. The event featured pop-up boutiques by Salinas Swimwear, ANK by Mirla Sabino, Godiva, and Melissa Plastic Dreams.
At 10:00 p.m. a surprise entrance on the beach by three Lamborghini’s kicked off the “Look Better Naked” runway shows presented by David Barton Gym featuring ANK by Mirla Sabino and Salinas Swimwear. Nikki’s spectacular fire performers enthralled guests in between the two shows. The night ended with a fashion show after party at Club Nikki starting at 11:30 pm.
VIP guests received amazing gift bags with full size products by Melissa Plastic Dreams, ANK, Godiva, O.P.I, and David Barton.